Movement Building
with Everytown for Gun Safety
We’re proud to stand shoulder to shoulder with the resilient individuals of the gun violence prevention movement from Moms Demand Action and Students Demand Action who boldly challenge the status quo. This grassroots movement is more than advocacy; it's a powerful force for change.
The Challenge:
Facing a scarcity of high-quality visual content, Everytown for Gun Safety struggled to showcase the impactful work of grassroots volunteers nationwide.
Our Solution:
To address this, we harnessed the strength of our Creator Network. This expansive network allows us to swiftly connect with talented local content creators across the country. The result? A responsive approach to capturing unfolding events and documenting the tireless actions of volunteers, ensuring their efforts are authentically and powerfully portrayed.
Across the nation, these dedicated volunteers and resilient gun violence survivors are making their voices heard. We've collaborated closely with them, diligently documenting their impactful movement and highlighting the unwavering commitment that propels real change.
Their voices have echoed and expanded over the years, resonating from Wear Orange Day to rapid response rallies at state capitols nationwide. The sound of their collective determination is impossible to ignore — they are fed up and refusing to be silenced.
While a significant aspect of the fight for gun violence prevention involves advocating in the halls of power, there's is so much more to it. The real work extends to knocking on doors in communities, cleaning up local parks, and seeking love or support to sustain the movement.
At the heart of this movement are countless individuals who have transformed their pain into a powerful driving force. It's a privilege for us to share impactful narratives like Brenda's, depicting her journey of remembering her son, Kenneth, by courageously raising her voice and demanding to be heard. These stories resonate with the strength and resilience that fuel the ongoing fight for a safer, more compassionate future.
Contrary to appearances, common-sense gun reform garners widespread support among the vast majority of Americans. In our collaborative efforts with partners like the Women's National Basketball Players Association, we crafted content from trusted voices to communicate simple steps for enhancing safety in our homes and communities. Through these initiatives, we strive to bridge understanding and underscore the shared values that unite communities across the nation.
As we continue this meaningful journey, we're grateful and proud to showcase the ongoing, impactful work of grassroots volunteers nationwide through our extensive Creator Network.